Content Strategy
As a Senior Content Strategist, I develop and execute content plans, messaging guides, editorial calendars, and other big-picture deliverables. I enjoy researching a brand and its target audiences, and leveraging user insights and data to craft engaging content. Below are some sample projects and deliverables. Don’t see the sample you need here? Contact me and […]
UX/UI Writing
When I’m UX writing, I aim to create clear, concise, and user-centric content that guides people seamlessly through a task. I use plain language and human-centered design thinking to give users the information they need at the moment they need it. LEAD GEN FORM I guided the content strategy and writing efforts for the refreshed […]
Email Writing
Whether the goal is to nurture prospective leads or keep the conversation going with existing customers, I know how to design and execute highly effective email campaigns. Crafting a single email or a series starts with some strategic questions: Who are we trying to reach? What do they want and need? How can we meet […]
Sample Project 1
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