Content Strategy

As a Senior Content Strategist, I develop and execute content plans, messaging guides, editorial calendars, and other big-picture deliverables. I enjoy researching a brand and its target audiences, and leveraging user insights and data to craft engaging content. Below are some sample projects and deliverables. Don’t see the sample you need here? Contact me and […]

Content Design & UX/UI Writing

Content design and UX/UI writing are the newest additions to my content practice. So I don’t have many samples to share yet. However, as a content strategist and writer, I have always relied on the kind of creative problem-solving, human-centered design thinking, big-picture perspective, and diplomacy that fuels great content design. These skills, along with […]

Email Writing

Whether the goal is to nurture prospective leads or keep the conversation going with existing customers, I know how to design and execute highly effective email campaigns.  Crafting a single email or a series starts with some strategic questions: Who are we trying to reach? What do they want and need? How can we meet […]

Sample Project 1

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